The Art Club was a private memebers circle featuring artworks available for sale to qualified buyers, dealers and collectors. Art was on display in homes, estates and apartments throughout the city and acessable to a select clientele, by invitation only. Select public events where held in various unique establishements and publicized through social media.
NYC2LA Media was asked to create a full branding scheme that included logo design, website creation, layout coordination, studio set up and general conent.
To capture the essense of a private art club, we mixed both classical styles with modern features to convey a sophisticated yet edgy look.
The result was a beautiful blend of high brow attraction with an artistic feel.
WEBDESIGN ( Layout & composition, theme, usability)
BRAND + LOGO + COLOR SCEMES
SOCIAL MEDIA (Distribution & management)
*Please note: The Art Club was recently bought out by a larger art foundation. The works are no longer able to be viewed online, but the memory of this secret society lives on.